Harlem Shake Volkswagen Edition
Local We like the ballsiness of a big brand embracing Internet culture. But it's about 6 weeks too late. Just not sure if this stupid song is the best example of the Passat's speaker system. A mild...
View ArticleLeo Burnett | DIFF Film Personality Test
Local Leo Burnett Dubai created series of credible Inkblots designed to build interest for the festival by giving people an idea of what films they may be interested in. After taking the tests, people...
View ArticleDisney's follow up to Paperman
National Behold, Croissant de Triomphe, one of the most beautiful things we've seen recently. We smell a renaissance at Disney.
View ArticleThe Astonishing Rise and Rise of The Harlem Shake.
Collectively these videos may end up dwarfing Gangnam Style. At one stage last month new versions were being uploaded at a rate of 4000 per day. There’s every niche and sub-niche covered. You want...
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Dove Men Don't Use Women Shampoo
National Brazilians sure know how to have fun with advertising.
View ArticleSpotify is For Music
National There isn't a single thing in this film about Spotify as a music streaming service. But that's okay. Chances are, you've heard enough about it from countless sources—friends, blogs, Facebook...
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Dubai through minimalist eyes
Local A stunningly original look at the city of superlatives. By Matthias Heiderich.See the rest here:http://www.behance.net/gallery/UAE/7251299
View ArticleA magical little brick of butter named Lurpak
National The food looks divine. The cook looks like a goddess. Not helping that we're seeing this right around dinner time.
View ArticleFacebook Phone... Home.
National The film is emotive and simple (thank god because we were getting lost reading about it on Mashables). A consistent follow up to Chairs and Stories. But we don't quite understand the...
View ArticleDove Real Beauty Sketch Comedy
National The film that launched the "real beauty" campaign was spot on in its tone. Unsentimental (even though it packed an emotional punch). Real. It respects its audience enough not to spell...
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“No gays please, we’re advertising.”
This post originally appeared on the DLKW Lowe blog>. It's been reposted with permission. For obvious reasons, the arguments made below don't apply to Dubai, but they do raise interesting questions...
View ArticleWorld's largest message in a bottle. But what message?
National This is either a brilliant idea or a painful reminder of the number of plastic bottles floating in the sea.The World's Largest Message In A Bottle (text version) from Niche AS on Vimeo.
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First Domestic Abuse Ad to Run in Saudi
Local Shouldn't it say "Some things shouldn't be covered?". Because you can cover abuse. In any case, it's a step forward. One would hope that in a few years, there'd be no taboo subjects left. Thumbs Up
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